PPC

With 40 years as a Business Executive and most of that in Sales & Marketing, … We Had a Plan BUT Something Else Happened Instead

Trust Building requires a high frequency of consistent and transparent themed messages. Trust is a … People do business with those they TRUST; they TRUST those that help them understand

As a kid, I thought how awesome it would be to be able to talk … “OK Google, Find ___________ Near Me”

Did you notice the drop in Google’s stock recently? If you are like me and … Have You Lowered Your Bids?

Artificial Intelligence, or AI, is an umbrella term with Machine Learning, or ML, a specialization … Google Ads: Machine Learning vs Human Expert

Did you catch the notice in your Google Ads account like the one to the … Google is Hiding Information Again

Search is the foundation of Google Ads and we have written hundreds of articles on … Top Search Campaign Strategies

The Google Display Network is arguably the most powerful tool on your marketing tool-belt. These … 10 Reasons to Use the Google Display Network (GDN)

What if I told you that there is a strategy to scale your business beyond … Google Display Network Ads Management

Google loves automation and they have been trying to automate every facet of Google Ads … Google Search Ads Management

Google Ads Bidding Strategy In Pay Per Click advertising (PPC) systems like Google Ads there … Your Ego or Your Wallet – Pick One!

Have you ever had a jingle stuck in your head? Well, you are not alone … Jingles, Earworms, and Marketing Magic