Tag: Digital Marketing Strategy

  The first question you might ask here is why is an AdWords Expert writing … Do You Have Access to Webmaster Tools?

Mr. Obvious says that the answer to this question is “Yes” 99.9% of the time. … Does Your Business Need an Email List?

AdWords is quite capable of setting your credit card on fire and wasting money at … How to NOT Waste Money in AdWords

Auction Insights is an interesting bit of competitive intelligence that frankly I’m very surprised was … Who Am I Competing with in Adwords? Check Out Auction Insights

In what can only be considered a reaction to negative feedback on an AdWords System … Wow… Google has Ears!

Google announced a new update in AdWords yesterday and we found it in accounts today. … New Feature – Keyword Impression Share and competitive data

Let’s face reality – we judge advertising performance based on the response, not the clicks. … Making the Phone Ring

Google rolled out a change notice that was difficult to miss. We have discovered over … Exact & Phrase Match “Improvement”

Creating and maintaining a bidding strategy is one of the most complex areas of AdWords … Bidding Formulas

There’s no Christmas in July but there’s plenty of it in January, or at least … Santa’s Ecommerce Sphere of Influence

Don’t you just hate that 95% of the visitors to your site leave without interacting … Remarketing Requires Rethinking

Without measurement your advertising investments are entirely faith-based which leaves you to make decisions based … Measure and It Shall Improve