Tag: Google Ads Expert

On January 20, 2015 Google announced updates to the Google Trusted Stores program.  The program … Google Trusted Stores

We have been experimenting with stand up desks since March of 2014 when I built … Standup Desk Experiment – Part 2

In the SMS office we play team chess. I have to admit it is fun … Playing Chess to Improve Your AdWords Team

Google AdWords changes at warp speed and in technology keeping up with the most current … The Bleeding Edge of AdWords

Google has announced that starting in September 2014, advertisers will not be able to opt … Variant Rage 2: The “Great” Google Money Grab

Split-testing is one of the basics of marketing and the support for this within the … AdWords Split Testing

In AdWords it’s all about your CPA (Cost Per Action or Acquisition) so let’s walk … Getting to Your CPA Target

Background Google+ is Google’s version of a social network. Anyone with a Gmail account can … Why Being Active on Google+ Is Good for AdWords

Considerations for news and media impact on keyword data.

The one constant in Google is change and that is as true as ever today. … The AdWords Experts Take on Google Shopping

We will be both engaged with this event and a corporate sponsor. Read the Startup-Weekend-Flyer

Marketing in all its forms is an inexact process driven largely by complex variables. When … The Need to Experiment