Social Media

It is no secret the social media marketing industry has been booming over the last … The Good, the Bad, and the Ugly: Pros + Cons of Social Media

Well, well, well. We have finally made it to the final installment of our Reputation … The Wheels of Reputation Management: Social Media Deepdive

Hello, hi, and welcome to the beginning of yet another educational and absorbable blog series, … Reputation Management: The Wheels That Keep on Turning

The marketing needs of every business are unique but in digital marketing, there are four … Digital Marketing Pillars

It’s not what you know, it’s who you know. While our world is constantly changing, … Building Your LinkedIn Network

Since I am currently the Senior Data Scientist at SMS – this might seem like … CEO’s Guide to Social Media

Background Google+ is Google’s version of a social network. Anyone with a Gmail account can … Why Being Active on Google+ Is Good for AdWords

“But, I already have someone working on my SEO.” As pioneers in developing Reputation Marketing … Search Engine Optimization vs. Reputation Marketing

With Google, Yelp, Angie’s List and dozens of other sites taking comments from your customers, … Online Ignorance is Not Bliss

We advise clients to compete on both the paid and organic traffic and now we … Google+ is about Getting Social

Business owners are very careful about managing their reputation but for some reason they have … Online Reputation Management, a Cautionary Tale

*UPDATE* The links and presentation from last night are available at : https://gettorchlight.com/explore-social-networking-at-slocama/ Tomorrow I … Explore Social Networking at SLOCAMA