Joshua Erdman

Josh never leaves behind an opportunity to learn something new and is always on the lookout for new ways to merge technology with the customer experience. After working in IT for 20 years he sold his IT business and struck out looking for a new adventure.

Now, as CEO of a national Digital Marketing Agency, Torchlight Marketing, he is pursuing his passion in marketing – helping businesses connect to customers at the intersection where lifestyle and technology meet.

Josh is on the board of the South County Chamber of Commerce and volunteers with SCORE giving presentations to small business owners on how to market their business. He is also the facilitator of the Central Coast’s CEO Roundtables, a confidential peer group where CEOs discuss business issues and share ideas.

Getting Google to Like You: The Four Pillars of SEO
Getting Google to Like You: The Four Pillars of SEO

If you’re reading this blog, that could mean one of three things: you’re a business Getting Google to Like You: The Four Pillars of SEO

Dear Saint Google 2021
Dear Saint Google 2021

‘Twas the night before Christmas and on the internet,e-Commerce flowed for those whose shopping wasn’t Dear Saint Google 2021

SMS Rebrands to Shed Light on Web Analytics
SMS Rebrands to Shed Light on Web Analytics

Looking for SMS? We have operated the last 17 years as Systems and Marketing Solutions SMS Rebrands to Shed Light on Web Analytics

10 Reasons to Use the Google Display Network (GDN)
10 Reasons to Use the Google Display Network (GDN)

The Google Display Network is arguably the most powerful tool on your marketing tool-belt. These 10 Reasons to Use the Google Display Network (GDN)

Dear Saint Google 2018
Dear Saint Google 2018

 Since 2008 our Google Ads Experts have written an open letter to Saint Google. Dear Saint Google 2018

How to pick the Right  Digital Marketing Coach
How to pick the Right Digital Marketing Coach
How to pick the Right Digital Marketing Coach Putting together a world-class marketing team has to ... How to pick the Right Digital Marketing Coach
Click Fraud – Measuring the intent of a click

What is the cost of a click?  It takes no effort for your finger to Click Fraud – Measuring the intent of a click

The Raise
The Raise
I once employed a retired CalPoly professor as my bookkeeper.  We would frequently talk about ... The Raise