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With 40 years as a Business Executive and most of that in Sales & Marketing, … We Had a Plan BUT Something Else Happened Instead

A process is never ending while a project has a defined start and end. Sales … Sales is a Process; NOT a Project

We spend an inordinate amount of time working hard to create conversions for our clients. … The Importance of Follow Through

Next year will be our 20th year in Internet Marketing and we decided this would … New Logo

I believe in the old adage of “Measure and it shall improve.” We get pretty … Tracking Phone Conversions

Creating and maintaining a bidding strategy is one of the most complex areas of AdWords … Bidding Formulas

The first priority of AdWords is to create the best quality SERP (Search Engine Results Page) to serve the searcher. AdWords controls 50% of the most valuable Internet real estate on the planet and our job is to pursue SERP perfection.

Google Adwords continues to grow in complexity and it is unlikely that will ever change. … Life was simpler in the olden days

Dear Google, Every year kids from around the world write to Santa with their wish … My Google Christmas Letter