Bob Dumouchel
Quality Score – Play now or Pay later
Quality Score is the future of Adwords and the advertisers that fail to manage and … Quality Score – Play now or Pay later
Every Product Has a Story
The one part of doing business on the web is that everyone always seems to … Every Product Has a Story
Guidelines for a Great CTR
I love impossible challenges and it’s probably what attracts me to Adwords. We are continually … Guidelines for a Great CTR
Yahoo will make every effort to not optimize my account at a future date
I don’t think that it’s a secret how I feel about the companies that sell … Yahoo will make every effort to not optimize my account at a future date
Ten Ideas to Improve Landing Page Design
We review, test, and provide design input to more landing pages than any designer we … Ten Ideas to Improve Landing Page Design
Web Experiences – the Next Generation
What will the next generation of web sites look and act like? Advertising, SEO, and … Web Experiences – the Next Generation
No Adwords for You! Prohibited Adwords Item Rundown
You can sell almost anything with Adwords, almost. So what exactly can’t you sell on … No Adwords for You! Prohibited Adwords Item Rundown
Does Your Site Load Fast Enough for Adwords?
Google has already announced that page loading time was going to be a factor in … Does Your Site Load Fast Enough for Adwords?
Ask not what position your ad is in but what position best serves your business
“I want to come up first in Google” This statement echoes in my head because … Ask not what position your ad is in but what position best serves your business
Expanded Broad Match Speaks German Now Too? Scheisse!
Break out your Google-hosen, Adwords speaks German. Today I am impressed/worried about how smart broad … Expanded Broad Match Speaks German Now Too? Scheisse!
Getting Google Slapped
It happens to everyone and you just have to learn how to fix it. A … Getting Google Slapped
Online Reputation Management, a Cautionary Tale
Business owners are very careful about managing their reputation but for some reason they have … Online Reputation Management, a Cautionary Tale