Bob Dumouchel

Content Scientist at Systems & Marketing Solutions Inc. (retired) Bob has worked with internet data and content since 1994 and as a programmer specializing in sales and marketing systems since 1978. Learn more and connect with Bob at his LinkedIn Profile. or continue your journey with Google Search. Buy his books at Amazon with the link below.


Quality Score – Play now or Pay later

Quality Score is the future of Adwords and the advertisers that fail to manage and Quality Score – Play now or Pay later

Every Product Has a Story

The one part of doing business on the web is that everyone always seems to Every Product Has a Story

Guidelines for a Great CTR

I love impossible challenges and it’s probably what attracts me to Adwords. We are continually Guidelines for a Great CTR

Ten Ideas to Improve Landing Page Design

We review, test, and provide design input to more landing pages than any designer we Ten Ideas to Improve Landing Page Design

Web Experiences – the Next Generation

What will the next generation of web sites look and act like? Advertising, SEO, and Web Experiences – the Next Generation

No Adwords for You! Prohibited Adwords Item Rundown

You can sell almost anything with Adwords, almost. So what exactly can’t you sell on No Adwords for You! Prohibited Adwords Item Rundown

Does Your Site Load Fast Enough for Adwords?

Google has already announced that page loading time was going to be a factor in Does Your Site Load Fast Enough for Adwords?

Expanded Broad Match Speaks German Now Too? Scheisse!

Break out your Google-hosen, Adwords speaks German. Today I am impressed/worried about how smart broad Expanded Broad Match Speaks German Now Too? Scheisse!

Getting Google Slapped

It happens to everyone and you just have to learn how to fix it. A Getting Google Slapped

Online Reputation Management, a Cautionary Tale

Business owners are very careful about managing their reputation but for some reason they have Online Reputation Management, a Cautionary Tale