Tag: Marketing Strategy

Is Your Marketing Smarter than a Dog?
Is Your Marketing Smarter than a Dog?

A friend of mine recently told me the story of her family dog, and I Is Your Marketing Smarter than a Dog?

We Had a Plan BUT Something Else Happened Instead
We Had a Plan BUT Something Else Happened Instead

With 40 years as a Business Executive and most of that in Sales & Marketing, We Had a Plan BUT Something Else Happened Instead

Top Search Campaign Strategies
Top Search Campaign Strategies

Search is the foundation of Google Ads and we have written hundreds of articles on Top Search Campaign Strategies

Jingles, Earworms, and Marketing Magic
Jingles, Earworms, and Marketing Magic

Have you ever had a jingle stuck in your head? Well, you are not alone Jingles, Earworms, and Marketing Magic

Click Fraud – Measuring the intent of a click

What is the cost of a click?  It takes no effort for your finger to Click Fraud – Measuring the intent of a click

Managing Your Marketing Ecosystem

“A referral happens when the evangelist’s friend has a need that the evangelist believes that Managing Your Marketing Ecosystem

Launching a New Product

If you are starting out on the journey of a new product launch we would Launching a New Product