SEO

Digital Marketing Pillars
Digital Marketing Pillars

The marketing needs of every business are unique but in digital marketing, there are four Digital Marketing Pillars

It Starts With the Query
It Starts With the Query

This subject is a rewrite of our oldest blog article, first published in 2007. As It Starts With the Query

The Art of Word War – Content Strategy
The Art of Word War – Content Strategy

Content Strategy:  Content strategy is where the worlds of search engine optimization (SEO) and web The Art of Word War – Content Strategy

Improve Your Click through Rate & Quality Score Part 2

Last week, we explored improving the Click through Rate (CTR) to drive the Quality Score Improve Your Click through Rate & Quality Score Part 2

My Favorite SEO Tool

This chart of SEO attributes is my favorite tool when trying to explain the process My Favorite SEO Tool

Search Engine Optimization vs. Reputation Marketing

“But, I already have someone working on my SEO.” As pioneers in developing Reputation Marketing Search Engine Optimization vs. Reputation Marketing

SEO’s Best Friend! – AdWords

SEO’s are often highly critical of AdWords which amazes me because of the value AdWords SEO’s Best Friend! – AdWords

Despite All My Variant Rage, I Am Still Just A Link on A Page

The Variant matching option is a vampire, set to drain the money from your budget Despite All My Variant Rage, I Am Still Just A Link on A Page

Where did all the organic go?

The headline of this article makes a song from the 60s play in my head, Where did all the organic go?

10 Deadly Landing Page Sins

While our business is focused on the design and management of Google AdWords, there is 10 Deadly Landing Page Sins

SEO for Engineers

Nobody walking among the mere mortals on Earth, including your humble narrator, knows exactly how SEO for Engineers

If it Works and it Shouldn’t…

Sometimes the best course of action in Search Marketing is to just let it ride. If it Works and it Shouldn’t…