Bob Dumouchel

Content Scientist at Systems & Marketing Solutions Inc. (retired) Bob has worked with internet data and content since 1994 and as a programmer specializing in sales and marketing systems since 1978. Learn more and connect with Bob at his LinkedIn Profile. or continue your journey with Google Search. Buy his books at Amazon with the link below.


Life after the first click

Recently much of my day is consumed not so much with Adwords but with what Life after the first click

Using the Content Network without Getting Used

Here in the office we tend to fall in and out of love with the Using the Content Network without Getting Used

Adwords Auction

How the Google auctions off Adwords positions can be confusing and Google recently released this Adwords Auction

Structure > Keywords

In Adwords keywords are, well… key. There’s no denying that. Personally however, I believe that Structure > Keywords

It takes a team to run a Web Site

The reality is that running a professional web site takes a team of professionals across It takes a team to run a Web Site

Adwords Geo Targeting – The Other Side of the Story

The idea behind geo targeting your Adwords is that you can serve your ads exclusively Adwords Geo Targeting – The Other Side of the Story

Is Organic Traffic Better than PPC?

There is probably nothing that gets a good flame war going between SEO Experts and Is Organic Traffic Better than PPC?

Click Fraud — The topic nobody wants to talk about!

We had a small victory in the war on click fraud this month. It feels Click Fraud — The topic nobody wants to talk about!

My Google Christmas Letter

Dear Google, Every year kids from around the world write to Santa with their wish My Google Christmas Letter

Central Coast Code Camp 2008

The Central Coast Code Camp is happening on the 27th and 28th of September at Central Coast Code Camp 2008

Your Questions Answered… Even Though You Didn’t Know You Asked Them!

I’m often overheard saying that you should never underestimate the creativity of the general public Your Questions Answered… Even Though You Didn’t Know You Asked Them!

Search Explained via Rap Battle

Someone (with entirely too much time on their hands and lots of creativity) has put Search Explained via Rap Battle